Coyot Consulting is led by a seasoned technology professional with over 19 years of experience. I have a deep understanding of both technical and leadership aspects, fueled by a dual Bachelor of Science in Computer Networks and Network Security from Coleman University.
My career began with the Navy and Marine Corps Intranet (NMCI) helpdesk, where I thrived in a fast-paced environment. I quickly progressed through Tier 1, Tier 2, and Tier 3 support, demonstrating a knack for problem-solving and a commitment to excellence. This experience led me to a software implementation engineer role, where I designed and tested software packages for deployment across a massive network of over 400,000 computers.
Seeking new challenges, I joined Neustar to work on their recently acquired Webmetrics product, focused on website monitoring and load testing. There, I leveraged my technical expertise as a professional services engineer, crafting automation scripts to simulate real-world user journeys on client websites. These scripts were instrumental in pinpointing application bottlenecks during load tests, ensuring optimal performance for critical periods like Black Friday and Cyber Monday.
Continuing my journey, I transitioned to Tealium, a leading enterprise tag manager and customer data platform. As a Senior Implementation Engineer, I managed a portfolio of enterprise and strategic accounts. My responsibilities included data layer recommendations, data audits, tag configuration and testing (client-side and server-side), and AudienceStream configuration (Tealium's CDP). Driven by a passion for efficiency, I also developed internal tools at Tealium that streamlined processes and enhanced client deliverables. Furthermore, I was entrusted with managing the US and APAC implementation teams, achieving a remarkable 50% reduction in team ramp-up time while expanding the team from 6 to 14 members.
Following Tealium, I joined Cordial, a marketing automation platform specializing in email, SMS, and push notifications. In this role, I led both the solutions engineering and support teams, and was the product owner to white-label Digioh as Cordial Web Forms. I spearheaded the development of Cordial-specific functionality for Digioh and enriched their knowledge base with comprehensive documentation.
My most recent experience comes from Oportun, a financial services company. As their Head of Marketing Technology, I oversaw all aspects of MarTech, AdTech, and first-party data. I championed the creation of seamless, automated integrations across various third-party and internal systems, further enhancing operational efficiency with the development of internal tools.
The driving force behind Coyot Consulting is my passion for crafting effective solutions and empowering businesses to achieve their goals. Leveraging my extensive experience, I'm dedicated to providing a wider range of clients with the strategic guidance and technical expertise they need to succeed.